Lamapublishers
Lamapublishers
Lamapublishers
LAMA Publishers is a children's book publisher dedicated to inspiring curiosity and a love for learning among young readers. They sought to establish a digital presence that would reflect their mission and engage both children and adults.
Ownership
UX-UI Design
Web Design
Prototyping
Handoff
Objectives
The main goal was to design a user-friendly website that communicates both playfulness and professionalism. The site needed to effectively showcase LAMA's books and authors, provide clear navigation for various types of users (including parents, teachers, and young readers), and maintain strong brand consistency across both digital and print touchpoints.
The main goal was to design a user-friendly website that communicates both playfulness and professionalism. The site needed to effectively showcase LAMA's books and authors, provide clear navigation for various types of users (including parents, teachers, and young readers),
and maintain strong brand consistency across both digital and print touchpoints.
Approach
Approach
I began by researching the needs and expectations of LAMA’s audiences, which guided my UX strategy. The visual identity was shaped using the brand’s existing palette — warm oranges and soft reds — and paired with clean typography and playful imagery. I designed a layout that was simple yet structured, giving space for visual storytelling while keeping the experience organized and approachable. The navigation was carefully planned to offer clarity across categories, and I made sure the site would adapt seamlessly to different screen sizes.
I began by researching the needs and expectations of LAMA’s audiences, which guided my UX strategy. The visual identity was shaped using the brand’s existing palette — warm oranges and soft reds — and paired with clean typography and playful imagery. I designed a layout that was simple yet structured, giving space for visual storytelling while keeping the experience organized and approachable. The navigation was carefully planned to offer clarity across categories, and I made sure the site would adapt seamlessly to different screen sizes.
Outcome
Outcome
The final website strikes a balance between childlike charm and grown-up usability. It brings LAMA’s books to life through a digital interface that feels warm, smart, and inviting. The design reinforces LAMA’s values while offering an intuitive browsing experience that supports their ongoing mission to spark curiosity in every reader.
The final website strikes a balance between childlike charm and grown-up usability. It brings LAMA’s books to life through a digital interface that feels warm, smart, and inviting. The design reinforces LAMA’s values while offering an intuitive browsing experience that supports their ongoing mission to spark curiosity in every reader.
See it live